Fluorescent colors have become more and more popular with designers, artists and musicians in recent years. Whether in New York, London, Milan, Beijing, Shanghai ... fluorescent colors are increasingly appearing on carriers such as international shows, well-known fashions as well as windows and shop displays. For example, this fluorescent sculpture installation on the doorstep of the Louis Vuitton Beijing Espace cultural and art space, inspired by LV's classic presbyopia, has undoubtedly become the most striking and valuable existence of the time.

LV fluorescent color sculpture installation, Louis Vuitton Beijing Espace Culture and Art Space, 2019

Louis Vuitton window, Beijing SKP-S

This fluorescent color also occurs in many other LV store and window designs, and no one will easily ignore such a color festival as they pass. Since Virgil Abloh took over the first LV men's clothing exhibition, he had added many fluorescent color elements to the design, and the vibrant colors refreshed LV. Even the old-fashioned LV pattern has a young vibe after being stimulated by fluorescent colors.

"Fashion Bazaar" under the cover of the electronic version in August 2019 turned Shu Qi into Medusa to unfold the extremely charming charm of fluorescent colors.

The fashion blogger in fluorescent Prada costume is particularly striking

Not only that, Prada showed the wonderfulness of fluorescent blue and fluorescent powder in 2018, and in 2019 it was a big step on the way to fluorescent colors. Christopher Bailey also integrated soft fluorescent colors into the classic plaid presbyopia of the brand in the first two seasons of Burberry. Fluorescent colors still play the leading role of the big brands in the 2020 trade fair.

Saint Laurent F / W 2019, fluorescent fashion collection

Fluorescent colors are the most popular element these days. We have to ask ourselves what the principle of such an enchanting color is.

In fact, fluorescence is the light that is emitted by a substance after it has absorbed light or other electromagnetic radiation. Fluorescent pigments are more common and can be divided into three categories: alkaline, acidic and neutral. They are all colorless when exposed to generally visible light, but will only show attractive colors when illuminated with ultraviolet light. Fluorescent pens, fluorescent pigments, fluorescent-colored inks, etc. that people occasionally come into contact with every day contain fluorescent agents.

In real life, fluorescent pigments are not only breathtaking, their functions are also very powerful and the field of application is far wider than expected. For example, the identification of mineral oil contamination in mineralogy, the detection of blood stains in forensic medicine, the detection of metal cracks in the mechanical industry, the identification of classic works of art and counterfeits ... In addition, bacteriology, virology, immunology, oncology, genetics, fiber textile industry and other majors. One can say that creators and researchers in various fields can complete their endless exploration and discovery in the world of fluorescence.